Get found inside ChatGPT, Perplexity, Claude & Google AI Overviews.

GEO is the practice of getting your business surfaced, cited and recommended inside AI answer engines — ChatGPT, Perplexity, Claude, Google AI Overviews, Microsoft Copilot — rather than just ranking in the classic list of blue links. It combines structured data, entity authority, answer-targeted content and citations on the sources large language models trust, so that when someone asks an AI a question in your category, your business is part of the answer.

SEO optimises for a ranked page of links a human scrolls. GEO optimises for a single synthesised answer a machine writes — where there is no page two and often only three or four sources cited. SEO rewards keywords and backlinks; GEO rewards clear entities, structured facts, quotable answers and being referenced across trustworthy sources. The technical foundations overlap, but the target and the tactics differ. You want both.

The ones your buyers actually use: ChatGPT and ChatGPT Search, Perplexity, Claude, Google AI Overviews (formerly SGE), Microsoft Copilot and Bing. We make sure each engine's crawler (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended) can reach and understand your content, then we work on being the source it chooses to cite.

Faster than classic SEO. Because we are an AI-first studio, the technical foundation — schema, entity markup, llms.txt, crawlability and the first wave of answer-targeted content — typically ships in the first two to four weeks. Some answer engines re-crawl and reflect changes within days. Building durable citation authority compounds over the following weeks and months, but you see the foundation move quickly rather than waiting a quarter to start.

No honest provider can guarantee a specific citation — answer engines are probabilistic and change their models constantly. What we guarantee is the work: the technical foundation, the structured data, the answer content and the citation-building that measurably increase how often you appear. We track it, report it, and keep iterating on what moves the needle. Anyone promising a guaranteed #1 in ChatGPT is selling you something we won't.

We run a defined set of buyer questions across each engine on a schedule and track whether you are mentioned, cited or linked — your "share of answer." We monitor referral traffic from AI engines in analytics, branded-search lift, and the specific prompts you win or lose. You get a plain-English monthly read-out: where you show up now, what changed, and what we are doing next.

Yes. AI Overviews and most answer engines still draw heavily on the same content and authority signals that classic search rewards, and a large share of buyers still use traditional search. GEO and SEO reinforce each other — we run them together so one foundation feeds both surfaces, rather than paying twice for overlapping work.

llms.txt is a simple file at the root of your site that gives AI models a clean, structured summary of who you are, what you offer and which pages to trust — the way robots.txt guides crawlers and sitemap.xml guides indexing. It is an emerging standard, cheap to implement, and it removes ambiguity about your business for the models that read it. We build and maintain yours as part of every GEO engagement.

Often better than for big brands. Answer engines reward clear, specific, trustworthy information — and a focused local business with a tight service area and real expertise is exactly the kind of entity they like to cite. We tune the work to your market, your suburb or your niche, in Australian English, with Australian context.

Ongoing GEO programs start at $2,400/month, scoped to your market and competition. We also run standalone fixed-scope AI-visibility audits if you want to see where you stand first. Every engagement is quoted in writing up front — fixed scope, no percentage-of-spend games, cancellable month-to-month after the first 90 days.